Nultien Rotterdam

Born from Passion for Rotterdam

Zero ten Leisure wear (Nultien) is named after Rotterdam's telephone code 010 and sells fashion and other souvenirs to anyone who has a passion for Rotterdam. In the early days, 010 started as a webshop. As their webshop was rapidly expanding, they decided to launch a fashion store in the North of Rotterdam as well.

010 isn't just a code

Zero ten leisure wear is known for slogans such as '010 isn't just a code', 'Rotterdam All Day' and 'To Live and Die in 010'. These personal mottos are printed on most of their women's and men's fashion like T-shirts, hoodies ans dresses, but also on lighters, condoms, sunglasses, phone skins, mugs, pens and even on baby onesies! Zero ten's accessories also depict images of major Rotterdam symbols like the Feyenoord Soccer Stadium, the Euromast, the Erasmus Bridge or Bep van Klaveren, the former Olympic boxing champion from Rotterdam. A very original gift tip are shirts with the Rotterdam metro lines printed on it.

Trendy souvenirs at zero ten

Nultien leisure wear is very innovative and regularly updates their product range with new designs and collections. This trademark from Rotterdam is really hot and happening and it shows! Many players of the Feyenoord soccer team and even a celebrity like K-1 Champion Ernesto Hoost wear 010! Zero ten has become a lifestyle and the have even edited their own mix tape. If you are looking for a typical Rotterdam souvenir or want to show your heart is beating for Rotterdam, 010 leisure wear is the place to be.